Marco Oro came through the same client relationship as Theorem Partners. The existing branding materials a business card, and roll-up banner, weren't actually print-ready, so this was a redesign rather than a from-scratch build: I got them production-ready while slightly elevating the brand along the way.
Since tailoring calls for a different register than executive recruitment, warmer and more tactile than the precision-driven identity I built for Theorem, that shift carried through the redesigned set so the brand felt consistent whether someone was holding the business card or standing in front of the banner at a fitting.
Adobe Illustrator
