Alisa Bakhareva

Cemex

Client
Cemex
Year
2026
What I did
Service manifesto redesign, Exhibition booth, Campaign visual
Tools
FigmaFigmaAdobe IllustratorAdobe Illustrator
Before

The original Cemex document felt scattered: text out of alignment, tables that didn't hold together.

After

I rebuilt it from the ground up, working closely against Cemex's strict brand guidelines through several rounds of revisions to get every detail right. The result is clean, properly aligned, and visually cohesive, with icon-driven flows for ordering and billing, real UAE project photography like the One&Only Zabeel build, and scale callouts on project volumes in m³. I also designed matching signage as part of the same engagement.

Our commitment to excellence spread
Quality guarantee spread
Cemex in UAE spread

Also produced an irregular-format exhibition booth and the Falcon Cement campaign visual. One of five repeat engagements for Cemex.

The team at the finished booth

Next project

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Website · Earlier version